Director of Sales Midwest Successfully Filled

or over 23 years in the business Harwell and Associates Inc has recruited in the lighting industry. We are executive lighting recruiters that specialize in IOT, lighting jobs, solid state lighting jobs, LED lighting jobs, lighting controls, LED drivers and electrical industry jobs. As lighting technology changes, so do the needs and expectations of the leading manufacturers. We place only the best in the industry.

www.harwellandassociates.com

JOB TITLE: Director of Sales and Marketing

DIRECTS: Regional Sales Managers, Manager - Marketing Services, Manager - Inside Sales

PRIMARY RESPONSIBILITY

Under the direction of the President & CEO, direct, administer and coordinate the Sales, Marketing, Applications Engineering and Customer Service activities to ensure the attainment of the short and long term goals for top line growth and bottom line profitability.

MAJOR DUTIES:

  1. Lead Sales, Marketing, Applications Engineering and Customer Service activities to provide maximum profit and support growth plans.

  2. Drive the operation and effectiveness of the Sales, Marketing, Applications Engineering and Customer Service departments and Representative Agencies.

  3. Ensure the proper staffing, training and development for the Sales, Marketing, Applications Engineering and Customer Service departments.

  4. Ensure all departmental expenditures are within budget.

  5. Ensure the accurate and timely communications to all internal Sales, Marketing, Applications Engineering, Customer Service and Representative Agencies of the following information:

  • Company Policies

  • New Product Offerings

  • Marketing Campaigns

  • Sales Goals

  1. Ensure the planning, development and execution of “Go To Market Strategies” and Product Campaigns. Including but not limited to advertising, literature (sell sheets, catalog, features and benefit summaries, etc), shows, advertising, applications photography, web site, and social media.

  2. Provide market price information and price targets for all products.

  3. Utilizing market analysis, determine customer needs, volume potentials, pricing, discount and commission rates, and develop Sales and Marketing programs to accommodate goals of the company.

  4. Analyze sales statistics and formulate plans to direct sales efforts.

  5. Ensure the flow of new product ideas to Design.

  6. In conjunction with Inside Sales Manager, Forecast annual Sales goals and volume.

  7. Ensure that customer goodwill is established and maintained.

  8. Ensure intra-departmental and inter-departmental and open communication.

  9. Manage, mentor, coach and train department members.

  10. Set goals and track subsequent measurements related to individual and team performance.

  11. Assign, schedule, and maintain active project lists for all direct reports.

  12. Establish and maintain department standards.

  13. Coordinate staff additions and adjustments, performance reviews, etc.

  14. Develop budgets, analyze and control expenditures to conform to budgeting requirements.

  15. Travel as required.

  16. Other job duties / projects as assigned.

For over 23 years in the business Harwell and Associates Inc has recruited in the lighting industry. We are executive lighting recruiters that specialize in IOT, lighting jobs, solid state lighting jobs, LED lighting jobs, lighting controls, LED drivers and electrical industry jobs. As lighting technology changes, so do the needs and expectations of the leading manufacturers. We place only the best in the industry. Working with the right


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